As long as college students are faced with problems, student governments will be there to advocate on their behalf. In order to be effective, student governments must be well equipped to mobilize their fellow students, work with decision makers, generate community support, recruit volunteers, and develop additional leaders.

The Student Government Resource Center’s team of trainers has extensive experience in grassroots organizing and advocacy, and we take our training program on the road to campuses across the country. Bringing our training program to your campus will give your student government the skills to get more results for the campus community.

We have a wide variety of possible workshops. You can pick from pre-packaged training agendas, or we can assemble a customized agenda based on your student government’s needs.

Some of Our Past Workshops

Workshops About Leadership Skills:
• Recruiting Volunteers
• Training and Managing Volunteers
• Developing Leaders for Tomorrow
• Public Speaking
• Running Effective Meetings
• Running Effective Committees
• Personal Effectiveness: Managing Your Time

Workshops About Campaign Skills:
• Identifying and Defining the Issues
• Lobbying 101: Communicating With Decision Makers
• Building Public Support: Petition Drives, Letter-Writing Drives, and Call-In Days
• Organizing a Lobby Day
• Power-Mapping Decision Makers
• Media Outreach 101
• Organizing a Press Conference
• Writing Opinion Editorials and Letters-to-the-Editor
• Crafting Your Message
• Making a Plan for Big Events or Big Projects
• Publicity: Getting the Word Out
• Setting Realistic and Motivating Goals

Workshops For Strengthening Your SGA:
• Building a Campus-Wide Coalition
• Making a Campus Relations Plan
• Visibility: Building Your Image on Campus
• Making a PR Plan for Your SGA
• Developing a Student Government Internship Program

Recruitment Workshops:
• Planning a Recruitment Drive
• Making Class Announcements
• Effective Tabling
• Running a Phonebank
• Using Publicity to Recruit Volunteers

Voter Registration and Get-Out-the-Vote Workshops:
• Voter Registration 101: Overview of Strategies and Tactics
• Planning a Voter Registration Drive
• Get-Out-the-Vote 101: Overview of Strategies and Tactics
• Planning a Get-Out-the-Vote Drive
• Using Social Networks and New Media to Mobilize Young Voters
• Getting Media Attention for the Youth Vote
• Building a Campus-Wide Voter Registration Coalition

Workshops About Developing State Student Associations:
• Starting a State Student Association
• Building Support for Your State Student Association
• State Student Association Funding Mechanisms
• Developing a Statewide Field Campaign
• Hiring State Student Association Staff Members
• Making a 3-Year Plan for Your State Student Association
• Ten Ways to Strengthen Your State Student Association

Issue Briefings:
• Overview of Federal Higher Education Policy
• Textbooks: Why They’re So Expensive and What You Can Do to Change It
• Basics of Students’ Voter Rights
• Tenants’ Rights and What They Mean for Students
• Case Studies of Great Campus Sustainability Initiatives
• Basics of Student Fee Autonomy
• History of Student Government and Student Empowerment in the U.S.
• History and Types of State Student Associations

Sample Agenda for a Weekend Training

This is a typical agenda for a weekend on-site training on how to plan successful issue campaigns.

Friday:
5:00-5:30 – Welcome and Introductions
5:30-7:00 – Case Studies of Successful Student Government Campaigns

Saturday:
9:00-10:30 – Identifying and Defining the Issues
10:30-11:30 – Power-Mapping Decision Makers
11:30-1:00 – Lobbying 101: Communicating With Decision Makers
1:00-2:00 – Lunch
2:00-3:30 – Developing an Issue-Based Campaign
3:30-5:00 – Setting Realistic and Motivating Goals
5:00-5:30 – Break
5:30-7:00 – Getting the Whole Campus Involved

Sunday:
9:30-12:30 – Campaign Simulation
12:30-1:30 – Lunch
1:30-2:30 – Debrief the Campaign Simulation
2:30-3:30 – Media Outreach 101
3:30 – Closing Overview